Sergio Gualda –
Product Designer

Why I always design with scalability in mind

When I sit down to design a product, there’s one question I keep asking myself: How will this grow? Designing with scalability in mind isn’t an extra or a luxury—it’s a necessity. But I didn’t always see it that way, and I want to share why it’s become such a priority for me. Learning the […]

Intuition is the new standard

Most apps today fail at something fundamental: being intuitive. And it’s frustrating because, honestly, no one wants to spend weeks trying to figure out how new software works. We’re surrounded by technology that is supposed to make our lives easier, but often it feels like it’s just adding more complications. The problem is that many […]

How ‘Getting Things Done’ transformed my life

Introduction Have you ever felt overwhelmed by the number of tasks you need to complete? I used to feel like that almost every day. The mix of work, personal responsibilities, and small tasks piling up made me feel like I couldn’t move forward. Then, I discovered the Getting Things Done (GTD) method by David Allen. […]

Letting go of an idea as a Product Designer

In design, learning to let go is key for growth and innovation. Prototypes are not just drafts, but tools for flexibility, allowing us to shed old ideas and embrace new possibilities. This mindset helps avoid overattachment and paves the way for more effective solutions, ensuring we’re building the right thing before perfecting it.